Bees & Social Media – How are they alike?

DID YOU KNOW how important bees are to our sustainability? A third of the world’s food production depends on bees, i.e. every third spoonful of food depends on pollination? That’s a pretty important role they play in our daily lives!⠀

Similarly, social media depends on ‘pollination’ to work. Sharing content, commenting and networking all work together to spread your brand and products or services to the wider community. ⠀

I feel like social media is the ‘bee’ of any marketing strategy… working hard behind the scenes pollinating and supporting every other element of a marketing strategy by sharing news, building relationships, educating customers, promoting new products… you name it, social media marketing can play a role in it. We cross pollinate every day as we like, comment, share and interact on the different social media platforms.